Products & Services
GfK Custom Research North America offers a full spectrum of custom and syndicated research products, strategic models and consulting services developed from a 360° view of your market. To learn more about how our proven solutions can help improve your business performance, select from the list below or contact us.
Friedman Marketing Services
GfK Automotive AFECTS®
AFI® Advanced Automotive Features Study
AFI® Automotive Intentions and Purchases Study
AFI® Automotive Shopping Study
AFI® Barometer of Automotive Awareness and Imagery Study AFI® Household Fleet and Ownership Study
AFI® In-Language Image Barometer Studies AFI Purchase Funnel®
GfK Brand & Communications Target*Positioning
BVT(SM)
MFX Tracker
GfK Consumer
GfK*Navigator®
GfK Concept Challenger®
GfK Product Challenger®
GfK Optimizer®
GfK Price Challenger
LifeMatrix
Unacculturated Hispanic In-Person Research Program
Hispanic Market Services
GfK Customer Loyalty GfK LoyaltyPLUS®
GfK Mystery Shopping
GfK Qualitative & Ethnography GfK Roper HomeView(SM)
GfK Financial Services Banking CfX
GfK Research Dynamics
GfK Roper Consulting GfK Roper Green Gauge Report GfK Roper Reports®
GfK Roper Reports® Worldwide
GfK Roper Youth Report
Influentials® Segment GfK Roper TrendKEY
GfK Roper Omnibus Services GfK Roper OmniTel®
GfK Roper Hispanic OmniTel®
GfK Roper Teen OmniTel®
GfK Roper® OmniWeb
GLOBO BUS®
GfK Roper Public Affairs & Media
Roper Poll
NewsFlow®
Corporate Reputation Scorecard
Place Based Media Research
GfK Starch® Communications GfK Starch® Ad Readership studies
GfK Starch® Editorial Tracking
GfK Starch® Cover Testing
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