GfK Mystery Shopping Hire Steven Maskell As New Vice President
(November 14, 2006)
GfK Custom Research North America today announced industry expert Steven Maskell is joining the company as its new Vice President, Senior Account Executive, adding ten years of global expertise to its mystery shopping team. Maskell will lead the client facing side of GfK’s Mystery Shopping division; responsible for client relationships and delivery, in addition to managing the research team.
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