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GfK Custom Research
North America
North America
GfK Group:
www.gfk.com
Our Services in Canada:
www.gfknorthamerica.com
GfK Roper Omnibus Services
GfK Roper Omnitel®
GfK Roper Omnitel can help you get the answers to your questions quickly from a national perspective or from the viewpoint of consumers in your market.
- Our flagship product
- National Telephone Computer-Assisted Telephone Interviewing(CATI) General Population Survey
- Weekly survey of 1,000 adults, aged 18+
- Random Digit Dialing (RDD) probability sample
- Fast turnaround (results in three business days from sign-off)
- INFLUENTIALSSM segment included in standard banner
GfK Roper OmniWebSM
GfK Roper OmniWeb will help retrieve feedback from visual ads for products or complex concept statements.
- Harness the speed of the Internet, while gathering feedback from one of the most high-quality online research panels in the industry
- Fielded weekly to 1,000 panelists, aged 18+
- Great vehicle for incorporating visual materials, displaying complex concepts or listing psychographic statements to ensure greater comprehension
GloboBusSM
GloboBus is a global omnibus service aimed at gaining comparative insights from wherever in the world you do business.
- A fast, affordable means of obtaining answers to a wide range of global marketing issues
- Insights from over 50 countries worldwide
- With a single point of contact to facilitate your needs both here and abroad
GfK Roper Super OmniTelSM
GfK Roper Super OmniTel allows you to connect with cell phone-dominant and cell phone-only users and their households quickly and affordably.
- Includes a representative portion of the population whose opinions and attitudes are often missed
- Costs a fraction of what custom research among cell phone users costs
- Field one question or an entire survey
More about GfK Roper Super OmniTel
GfK Roper Hispanic Omnitel®
GfK Roper Hispanic OmniTel will help you explore the growing and critical Hispanic market.
- National Telephone CATI omnibus of Hispanic-American population
- Monthly survey of 500 Hispanic-American adults, aged 18+
- Conducted in both Spanish and English
- Sophisticated, targeted RDD sampling technique, aimed at effectively reaching 90% of the adult Hispanic population
- Country of origin and dominant language spoken included in standard banner
- Insight into the acculturation level of each respondent in the sample
More about GfK Roper Hispanic OmniTel
GfK Roper Teen OmniTel®
GfK Roper Teen OmniTel researches the teen market quickly and affordably.
- National Telephone CATI survey of US teen population
- Survey of 500 or 250 teens, aged 12-17
- Fast turnaround (results one week from sign-off)
- Pre-screened database, providing cost-efficient sampling method to reach these youth consumers affordably
More about GfK Roper Teen OmniTel
GfK Roper Poll
The gold standard of public opinion research, the GfK Roper Poll is one of the most trusted sources of objective consumer intelligence on issues across nearly every dimension of life.
For more information on the GfK Roper Omnibus suite of products, visit the above links or contact us.
